ARA News: LMD Hosts “Micro-moments: How to Connect with Customers on a Mobile Device”

Consumer behaviour has changed forever. Dollars and cents are won or lost in a micro-moment.

LMD micromomentsOn average, people use their mobile devices 150 times per day, often checking things like email, the weather, bus schedules, maps, or social media outlets. There has been an increase of 20 percent more online mobile session this past year alone, and this trend will likely increase exponentially in the future.

Yet, even though people are using their mobile devices to go online more often, they are spending less time per visit. So, if you are going to capture the attention of someone online, you better understand how the whole thing works…

This article originally appeared in the Q3 2016 issue of ARA News. Click here to read the rest of the article.